Sir David Brand Medal

The Sir David Brand Medal was inaugurated by the Fleetwood Group of Companies in 1972

For Outstanding Contribution by an Individual.

This award recognises the extraordinary personal and professional achievement and contribution by an individual over many years to the Australian, and particularly the Western Australian tourism industry. Judges consider in particular the activities and contribution of the nominee outside the expectation of normal employment.

Important notes:

  • There is no nomination fee to enter this category.
  • The award will not be made to the same person twice.
  • Self Nomination for this category is acceptable or can be made by another party.
  • The answer to each question must not be more than 2 pages.
  • The nominee’s Curriculum Vitae and no more than 5 letters of recommendation may be included.
  • The award will be presented at the discretion of the judges, based on the submissions received.
  • this category is awarded at the State/Territory level only and the recipient will not proceed to the national judging process. However, all State/Territory winners will be invited to and recognised at the Australian Tourism Awards.
  • this award will not necessarily be recognised annually.

Q1 Overview of the Nominee (10 points)
Provide a brief overview of the nominee, highlighting outstanding attributes. Include a brief history of their career in tourism, including a description of current employment, if applicable.

TIPS: Extracts from a curriculum vitae may prove useful.

Q2 Nominees personal service (10 points)
Provide examples of personal service over and above the nominee’s pain employment to the Western Australian and, if relevant, Australian tourism industry.

TIPS: The emphasis should be on personal and professional commitment.

Q3 Examples of Activities (10 points)
Provide specific examples of activities resulting from contributions that have significantly benefited the industry.

TIPS: Examples could include: conceptual development, operation, administration, management, regional promotional activity, research, advocacy, representation, improvement of industry standards, participation in industry organisations, etc.

Q4 Benefits to the Industry and Success (20points)
Outline the degree of personal involvement, the success resulting form that involvement and the long-term benefits to the industry as determined by the ongoing nature of achievement or success.



Total 50 points.




2007 Winner Peter Briggs

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